Where IT Leaders Share Ideas
In this interview with SAP Digital’s VP of Marketing Communications, Amanda Mountain, we take a deep dive into the digital transformation of customer experiences at SAP. We learn about their...
I am excited to share my interview with Kevin Cochrane, SAP’s CMO of Customer Experience. SAP, as one of the largest global technology companies, has been in the midst of...
In this episode, I have the privilege of interviewing SAP’s Chief Digital Marketing Officer, Mika Yamamoto about SAP’s marketing strategies. We discuss why SAP decided to separate the CDMO role...
In this episode I interview Jim Dever, SAP’s VP of Influencer Marketing, and learn how influencer programs work, the value SAP receives from them and the key strategies and tactics...
This is the last of a 3 article run aimed at helping people cut through some of the hype and get a grasp around why IoT is worth looking at. There is...
