Where IT Leaders Share Ideas
In this episode our guest is SAP CX’s President, Alex Atzberger. We discuss SAP’s leadership decision to go big in CRM, the acquisitions and engineering that followed, and the strategy to use their massive...
In this interview with SAP’s Jackie Palmer, Global VP, Strategy and Solutions Management, we discuss the strategy for SAP’s Marketing Cloud, the role of artificial intelligence in sales and marketing, its impact on businesses...
In this interview, we get an inside look at the complexity of managing thousands of pieces of content in a fast moving technology firm like SAP. We discuss content production, strategies, management, distribution and...
