3 Building blocks for Digital Transformation
Leading transformation influencer Sandeep Raut shares three building blocks for Digital Transformation: Integration, Insights & Impact. Read his article for deeper analysis.
digital marketing
How is your marketing gearing up and making use of Digital?
For many businesses, digital has simply been the domain of marketing: web marketing, email marketing, search engine marketing, social media marketing, etc. It was lightly wrapped around existing products and services. As digital is more about customer...
Revolution in Marketing – Social First Strategies with Sprinklr CXMO Grad Conn
In this interview, Grad Conn, former CMO of Microsoft USA, and current Sprinklr CXMO, shares his many years of experiences, insights and strategies with us. He takes us on a deep dive into marketing...
Deep Dive into the Latest Digital Marketing Technologies and Strategies with Adobe’s Bridget Perry
In this interview with Bridget Perry, VP of Marketing, EMEA at Adobe, we take a deep dive into the latest technologies and trends in digital marketing and content creation. We get an update on...
Tactics and Strategies in Digital Marketing with SAP Digital’s Expert Amanda Mountain
In this interview with SAP Digital’s VP of Marketing Communications, Amanda Mountain, we take a deep dive into the digital transformation of customer experiences at SAP. We learn about their history, and the strategies,...
Deep Dive Interview with Ryan Hollenbeck, SVP of Marketing at Verint
In this interview, we start by taking a deep dive into the impact of digital transformation and AI on contact centers. We then explore how marketing has changed over the last five years, and...
