Difference between Digitization and Digital Transformation
I have seen many businesses saying they have embarked on digital transformation while in reality, they have just digitized some of...
Tagged: Analytics
Remember SMAC?
Remember SMAC? It wasn’t long ago that those of us working on “digital” solutions were almost entirely engulfed in a future...
Digital and Marketing Leadership Series: Efrat Ravid, CMO ContentSquare
In this episode we dig deep into website analytics and customer journeys with digital marketing expert and ContentSquare CMO Efrat...
What Facebook’s troubles teach us
On Monday April 9th 2018, individual Facebook users learnt whether their own personal data was caught up in the haul...
How Digital is helping businesses with geofencing?
You are walking in the mall doing the window-shopping, you pass in front of an electronics store, and suddenly you...
How Digital is changing the workplace?
Remember the early 90s, when the mobile phones were not there. The only way to communicate to an out of...
