Lindsey Bohm

Member

Lindsey Bohm

Director of Marketing & Branding Specialist


Director of Marketing & Branding Specialist

MBA Marketing, Digital and Branding Specialist – Innovative, agile and results-driven strategic professional with deep expertise in creating and executing up-to-date, effective and integrated go-to-market strategies, initiatives and campaigns with proven track record of successful execution. Specializations in developing integrated marketing programs encompassing traditional, digital, social, mobile, and marketing technology (MarTech) focused platforms; Specializations also include web site conceptualization, design, content development and project management; develop keyword analytics and trend analyses to identify key performance indicator identification (KPIs) for best-of-breed go-to-market programs that achieve maximum market share, brand awareness, efficiency, ROI and exponential growth

– Integrated Marketing Communications Specialist
– Proficiency in Marketing Automation and Various Social, Digital and Mobile Platforms and APIs
– Search Engine Marketing (SEM) via Keyword Tracking and Reporting, PPC Campaigns, Advertising and Analytical Programs, Plug-ins and Metric-based programs for Optimized SEO
– Client Experiential Marketing/Customer Profiling & Behavioral Tracking/Retargeting
– Development of Lead Generation Programs & Scoring, CRM Processes
– Digital/Social Media Marketing Specialist
– New Business Development via Multi-Faceted & Integrated Outreach Catered End-User and Industry Specific Programs
– Innovative and Entrepreneurial Work Aesthetic & Mindset – Developing Cutting-Edge, Best-of-Breed Branding and Marketing
– Create Extensive Go-to-Market Strategies
– Work cross-functionally with Executive-level Management and Sales Teams, Partner Organizations and Agencies
– Design and Deliver Trainings, Guidance and Daily Management to Team Members
– Manage, Conceptualize, and Idealize the Execution of Industry Renowned Events
– Passion for Continual Education