The Global CIO Series: Marcelo De Santis

In our first Global CIO Series, Jim DuBois interviews the brilliant Marcelo De Santis, Global CIO for Pirelli. Marcelo has had a fascinating and exciting opening 12 months at Pirelli and we’re delighted that he was open to sharing some of those experiences and lessons with us.

In this interview, Jim quiz’s Marcelo on his digital transformation journey so far and its impacts on his business and team. They discuss AI and its use in the industry and how Pirelli is using it to drive innovation and also architecting for a consumer-centric business model.