The importance of Discovery when defining UX | Thursday, 22nd of June | Home House, London
  • The importance of Discovery when defining UX

  • How to create a truly compelling digital user experience:
  • Thursday, 22nd of June
  • 12.30pm - 5.00pm
  • Location: Home House, London
  • Registration Closed

Product discovery can sometimes be rushed or overlooked, but when done right, it really holds the key to ultimately creating a truly compelling user experience.  

How to create a truly compelling digital user experience:

  • Learn how to avoid some of the common pitfalls that cause disappointing UX 
  • Know who to include in the process and how to align your stakeholders 
  • Understand how to decide what kind of technology to make use of to best effect. 

Our Keynote Speakers

Mark Crosbie-Smith, Head of Customer and Digital, Zenitech

Driving Customer Experience with Great Digital Products

Businesses are seeking new ways for digital technology to transform their customer interactions more than ever before, to gain a competitive edge and enhance value propositions. Giving customers great digital products that are personalised, user-friendly and convenient generates customer loyalty and satisfaction and can have a huge impact on revenues and profits when done right.   In this session we'll highlight how technology can be used to improve customer experience, by successfully incorporating personalisation, user-friendly design, automation, omnichannel experience and virtual assistants.  We’ll also take a look at how data science and Artificial Intelligence (AI) are shaping the world around us.  We will then explore the process and approach required to build great digital products and the key role that product discovery plays in defining business and customer problems that need to be solved.   Participants will receive great food for thought through the use cases presented across a range of industries, and will also leave with the knowledge of the essential components required to deliver a digital product that will move the business forward. 

Harvey Neve, Director: Digital, Data & Technology, HC-One

From IT to DDaT: Transforming a traditional IT team into a UX focussed Digital, Data and Technology team.

In this session Harvey Neve will share his experience of driving business and digital transformation to enable better technology driven user experiences which ultimately lead to better outcomes, benefits and user satisfaction. Harvey Neve is a specialist in leadership and change management having successfully led business and technology transformation programmes in both the private and public sectors.

Elizabeth Akorita, Deputy Director - Digital Delivery, HM Government

Transformation for All: Creating Inclusive and Accessible Government Digital Services

In this fast-paced digital landscape, government departments have a unique responsibility to provide inclusive and accessible services to their communities. Join us as we uncover the secrets to creating exceptional government digital services that prioritise the needs of the everyday citizen and maximise taxpayer value.  

Event Chair: Chris Weston, CDIO Jumar Technology

Chris is CDIO at Jumar, a leading provider of technology transformation and modernisation services for both the public and private sectors. He has over 25 years experience of senior roles in companies of all sizes and has been an advisor to companies all over the world. He hosts the WB-40 podcast which takes a weekly look at technology and business subjects.