How Brentford Football Club Used BlueJeans Events to Double Attendance at Its Fan Forum

Case Study: How Brentford Football Club Used BlueJeans Events to Double Attendance at Its Fan Forum

Brentford has always kept close ties with its fans. And with its recent ascent to the Premier League, they’ve taken this connection to new heights, including expanding the reach of its Fan Forum. The annual forum was originally an in-person event. But to give fans more flexibility and greater accessibility, they shook things up in 2022 and delivered the Fan Forum as a hybrid event – with some face-to-face and others joining online- and it was a big success!
By giving fans the option to attend the Fan Forum in person or virtually using our BlueJeans Events solution, Brentford was able to attract more than 500 supporters – twice the number that they could accommodate on-site.