B2B Growth Hacking 1 of 3 – Start Here
B2B Growth Hacking – Bad News, Good News Bad News B2B growth hacking is hard. Really hard. There is probably a relatively small number of people you need to talk to in a B2B...
Rorie Devine
Corporate startup incubators don’t work – or do they?
The news that Coca-Cola has closed down its’ Founders startup incubator has led to the usual raft of “I Told You So’s” saying that it’s because corporate startup incubators don’t work – but are they right?
What does SEO mean in April 2017?
Google have always said that we should all be concentrating on writing interesting, useful content and stop trying to “game” the search engine system via SEO and now in 2017 is it getting to...
Controlling AWS Costs
As you move your estate onto cloud inevitably the cost genie escapes the bottle as engineers and ops personnel of all flavours spin up test and Development environments and the general number of machines escalates...
How to make an API/Platform faster, easier to manage and cheaper to run
The news that Dropbox has migrated its’ performance-critical backends from Python to Google Go (confusingly also known as golang) has surprised some people..but probably not people like me who have already successfully migrated a backend...
Leading Digital Transformation
“Digital Transformation” is a term very commonly bandied around but what does it mean, and how do you lead it successfully? There’s doesn’t seem to be a common definition of digital transformation, so to...
